Sync: SYNC w/ Jim Cathcart

Jim CathcartSPEAKER: Jim Cathcart is the original bestselling author of “Relationship Selling,” and “The Acorn Principle.”  He is the founder of Cathcart Institute, Inc., The 101 Leaders Institute, and The Professional Speaking Institute. Cathcart is an advisor to the Schools of Business at both Pepperdine and California Lutheran Universities, and was inducted into the Professional Speaker Hall of Fame. With over 31 years of professional speaking around the world, Cathcart is one of the best known and most award-winning motivational speakers in the business. He has delivered more than 2,700 presentations to audiences around the globe! In 2007 he was listed as one of The Top 100 Minds on Personal Development by Leadership Excellence magazine. Today Cathcart is listed in the professional Speaker Hall of Fame, is a recipient of the prestigious Golden Gavel Award, has been the president of the National Speakers Association and received the Cavett Award for a lifetime of service. He has authored 14 books and scores of recorded programs, and is an executive coach to numerous high-achievers.

-   The 8 competencies of Top Sales Producers
-   How to sell to buyers as they would like to be sold
-   Rethinking the purpose of sales (build a profitable business friendship)
-   How to sell naturally, without pressure
-   Studying needs and wants, rather than just pitching product benefits
-   Selling the idea, not just the product
-   How to be a Partner, not a Persuader

Visiting Nurse & Hospice Care of Santa BarbaraBENEFITING NON-PROFIT: The net proceeds from this event’s ticket sales benefit Visiting Nurse & Hospice Care of Santa Barbara, whose mission is to “provide high quality, comprehensive home health, hospice and related services necessary to promote the health of residents, including those unable to pay.”

TUESDAY, MAY 18, 2010
5:30pm VIP Reception (must RSVP online to attend reception)
6:45pm Seating for Speaker, no late admittance
University Club of Santa Barbara, 1332 Santa Barbara Street
$10 with RSVP online, $15 at the door

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